CAD-ASC Launches Its First PSA

News & Events

CAD-ASC Launches Its First PSA

November 2, 2007

The Canadian Association of the Deaf-Association des Sourds du Canada is very proud to announce the release of its new, first-ever Public Service Announcement (PSA)!

The PSA was written and directed by the CAD-ASC’s Executive Director, Jim Roots. It was put together by Jackie Feig and Roy Dos Santos of Global TV in Toronto. Many thanks to them!

The PSA has been showing on various channels, including some digital channels. A PSA is not paid commercial time, therefore the TV stations don’t show it at regularly-scheduled times and it can be hard to catch. Thankfully, you can now watch it at any time on the CAD-ASC’s website!

To view CAD-ASC’s PSA, please click here